Social Media

Social media marketing from Halifax, Nova Scotia: channel strategy, content planning, publishing and management with a clear purpose behind each post.

Halifax based · Working globally. Available throughout Nova Scotia, Montreal and Toronto.

What your scope can include

  • Channel review

    A review of your channels, audience, offer, and route to enquiry.

  • Content and voice

    Channel priorities, content themes, and practical voice guidance.

  • Publishing plan

    A publishing plan with clear ownership, approvals, and review dates.

  • Writing and publishing

    Caption writing, scheduling, and publishing where included in the scope.

  • Channel reporting

    Reporting that connects available channel data to the questions that matter.

  • Consulting sessions

    Consulting and working sessions for teams managing execution themselves.

Need new photography or video? Content Creation can be scoped alongside.

Who it’s for

You need a steadier social presence or an outside perspective for the team already running your channels.

How we work together

  1. See the whole picture

    We review the channels and what happens after someone clicks, messages, or asks a question.

  2. Choose what matters

    We agree the channel priorities, themes, voice, and measures that support your goal.

  3. Build a working rhythm

    We define who creates, approves, publishes, and replies, then put a realistic plan into practice.

  4. Review and refine

    We combine available data with your business context to decide what to continue, change, or stop.

Compare management and consulting

Explore product photographyFrom the Fullstride portfolio

Client notes

“Kai has been nothing but a true professional.”

John Dietz, Better Bio Synthesis · March 2026

Website + social media management · March 2026–present

Read the client note

“Always delivering on time”

Paul, Supplement World HRM

Social media for sales promotions · 2025–present

Read the client note

Good to know

What makes the work a good fit?

Small and medium businesses whose social presence feels inconsistent, reactive, or disconnected from the offer. You may need someone to help manage the channels or focused advice your own team can put into practice. Buying followers, chasing every trend, or handing over the business without collaboration. We need useful context and a named person for approvals and business-specific enquiries.

Can we book consulting without ongoing management?

Yes. Consulting supports a team that can execute but needs a clearer direction, an outside review, or help with a specific problem. We agree the questions and outputs before the work starts.

Which platforms should we use?

We look at your customers, offer, and available content before choosing priorities. The aim is a set of channels your business can support well, with a clear role for each.

Is content production included?

We make that explicit in the scope. Management can use your existing library, work with your internal team, or pair with Content Creation for new photography, video, and creative assets.

Do you reply to comments and messages?

Community management, response hours, and escalation rules are agreed in the scope. Your team remains responsible for the business information needed to answer customer support and sales questions accurately.

Give your channels a direction

Bring your profiles, available content and the kind of support you need